Understanding your business and converting Software Development into a language You Understand.

01 November, 2017

How can MoviePass be so cheap?

MoviePass caused major shifts in the movie industry when they lowered their monthly unlimited movie pass from $30/month down to $9.95/month. With a standard movie ticket costing more than $10 in many areas, the biggest question on everybody’s mind was how can it be so cheap? Pricing vs Consumer Behavior The first half of the…read more

User Experience
27 October, 2017

User Experience is Key

There is nothing more tragic than a company with a great product that is hampered by poor user experience. To many companies, user experience is pushed to the end of the development cycle and done at the last minute. This neglect has resulted in the majority of companies dealing with poor user experience. What exactly…read more

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